AWARDS FOR SYNERGY
Posted by Keith Green on Thu, Jun 11, 2009
OCEAN, NJ (June 4, 2009) Synergy Events, a full-service, independent event marketing agency located in Ocean, NJ, has been named a Top 100 agency by Event Marketer magazine for the second year in a row.
According to the May 2009 “It List” issue, the editorial team at Event Marketer sought to find the “top 100 agencies defining the craft (of event marketing) and giving their clients the kind of work that transforms consumers into lifelong fans.”
Last evening, the company also received a prestigious Pyramid Award from the Public Relations Society of America’s New Jersey Chapter. Synergy received the Pyramid Award for the Wachovia Way2Save Challenge Tour in the category of Special Events. A Pyramid Award is the highest award in any given category.
Wachovia introduced Way2Save in early 2008 as an automatic savings program to help consumers save money by transferring $1 from their checking account into a special savings account each time customers make a purchase with their Check Cards or make payments electronically.
The 12-city tour featuring the “World’s Largest Money Machine” helped Wachovia far exceeded its media impression goals (658 million actual vs. a 100 million goal) and account activation numbers (1.3 million for 2008 vs. 100,000) that were related to the tour.
Synergy specializes in mobile marketing tours, PR events/stunts, and sponsorship activation platforms for its sports and consumer-based client partners, including Fortune 100 companies, global consumer brands, sports sanctioning bodies and top PR firms.
The company has also received other national and international accolades, including industry awards for events executed for or on behalf of Coppertone, Halls, KFC, and NASCAR, to name a few.
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