Synergy Events Sails into Times Square with 40-Foot Viking Ship for "How To Train Your Dragon" Event

The "City that Never Sleeps" had plenty of activity last evening, as the Synergy Events team descended upon Times Square shortly before midnight to build a 40-foot Viking Ship for an exciting, free event happening today (Monday, March 22) and tomorrow.  

New Yorkers have the opportunity to get a sneak peek of DreamWorks Animation's "How to Train Your Dragon" adventure, which opens in theaters on March 26. Synergy is teaming up with Cohn & Wolfe to bring Viking-style entertainment to Duffy Square in NYC's famed Times Square.  America Ferrera (Ugly Betty), who lends her voice to female Viking character "Astrid" in the movie, will be in attendance the morning of Tuesday, March 23 to greet fans and discuss the film.  

Vikings will entertain the audience on both days with a variety of activities and games while giving away a boatload of new "How to Train Your Dragon" products from Walmart and tickets to "How to Train Your Dragon" screenings.  Video material from the upcoming "How to Train Your Dragon" movie will also be broadcasted around the ship.