Synergy Events Teams up for Crest 3D White Collection Product Launch in New York City

Synergy Events executed another high profile product launch event in New York City yesterday, as Michelle Trachtenberg was on hand at Herald Square to unveil the 3D White Smile Collection for Crest and Oral-B. 

The "Gossip Girl" and "Mercy" star met with the media to promote the new line which includes Whitestrips, toothpaste, toothbrushes and rinse that are proven to show noticeable whitening results after one day when used together as a regimen.

Putting a fun and unique twist on the event was World Renowned Artist, Julian Beever, who created an incredible 3-D "white carpet" scene using anamorphic art: